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INNOVATIVE DESIGN BRINGS OUT THE VOICE OF YOUR COMPANY
Web design is more than just a beautiful web page with your company’s name and logo. Your website is the face of your business and an extension of your brand’s story. It sets the tone for your online presence and gives viewers an idea of what kind of company you are, what services you provide, and why they should use your business. Great web design gives your viewers an immersive experience into the nature of your business.
Every industry is different, and within an industry, each business is as unique as the people working there. Our team will immerse themselves in your unique business and your brand to determine what works within your industry and what your ultimate goals are. Our collaborative processes involves you and your team every step of the way, ensuring that your new site is something that truly represents you and the story you are trying to tell.
Our web design experts will build a responsive and high performance website. We will build the unique features, design the user experiences, and dive deep into the industry to determine what will work best to deliver the results you desire. Our team understands the importance of creating a custom design for your business.
In the end, what we deliver is a website that will help you to expand your business into the future with creative and modern design.
We provide only the highest quality when it comes to the development of your website. Full HD 1080p video backgrounds, high efficiency video codec encoding, and high quality scalable images throughout your site. It is our belief that these qualities should be the industry standard, not a premium extra when it comes to web design. By allowing us to build you a custom website, you will benefit from studio grade professional pictures and videos that will enhance the image of your overall business and attract potential new customers.
When you commission Apex Media Firm to design your website, you can expect only the best in photography. We have a very efficient compression system that allows for amazing high resolution images to be utilized with minimal performance impacts. Our HD photo library is full of 22MP photos that are 100% scalable on iPhones, Androids, and all modern browsers on Windows and iOS. What this means for you is that our photos and media will always appear sharp, saturated, and beautiful, no matter what devices your customers are viewing it on. Immaculate photographs are our commitment to your hard earned investment. Don't settle for any less!
We are extremely keen on spacing and the visual fidelity of our fonts, still images, and motion videos. Our attention to detail and self-critique is crucial to setting us apart from our competitors and delivering our very best work. In order to bring your story, your passion, and your business to life, it will require us to scrutinize all aspects of design when developing your website. Not only does our pixel perfect execution prove our ability to create a beautiful website, it is also a reflection of our commitment to the website's back-end design. We strive to provide perfect execution inside and out, every single time.
WEB SERVICES /
Our team of expert web designers focus on building the most beautiful and engaging website for your business by using high quality imagery and fluid, innovative design that will capture the attention of your viewers. With millions of websites on the internet, separating your business from the masses is the highest priority for any business and it is of the upmost importance to stand out to your potential customers. Your website is the face of your company and it is the first thing that most potential customers will see. Great web design is what will engage your customers and drive them to use your products or services.
We focus on creating beautiful and powerful websites leveraging user personas to construct unique user experiences and proper website architecture, while our website designers create unique elements that bring your ideas to life. We strive to understand your business processes and goals so we can help you succeed with a search engine optimized, user-friendly, and engaging website. From ideation to deployment, we are true partners working together to ensure we are developing a solution to your business challenges.
Each business has a different brand. Our team will conduct deep and high levels of research to understand your target audience, your competitors, and your industry. We will analyze the brand that you are trying to build and, by collaborating with you, create an image for your brand and a direction that will best help you reach your goals. Great design can facilitate trust, build legitimacy, and turn your name into an experience.
Our expert designers develop color schemes, mood boards, and storyboards to explore the potential creative avenues available to you. We offer creative strategy and direction so that you feel confident in our expertise and in the future of your site. By having a unique, engaging, and innovative web design, your business will stand out from your competitors.
USER INTERFACE / USER EXPERIENCE
The purpose of a beautiful website is to engage your viewers. When they visit your site, viewers need to engage in an experience that builds their passion, makes them excited to work with you, and drives them to purchase your product or service. They need to walk away feeling satisfied and ready to do more business.
User experience has a lot to do with the psychology of your viewers and understanding your audience to craft a targeted experience. It is how a site looks and feels as well as how it operates. The design of a great user experience translates your brand's strength and voice onto the screen.
Web design is about having the creative and innovative view of what will drive a viewer to bring their business to you. It is about emotion and experience. The other side of creation is support and logistics. Each design needs to have a purpose and direction and our team combines creation with project scope and management. We will develop a campaign best suited to help you reach your business goals and track the development, schedule, and deliverables that we will provide.
Using content marketing, we will attract, acquire, and engage your target audience through the creation of unique content. Content marketing is the foundation of creating engagement and building brand loyalty with your users. Creating great content with the proper promotional strategies results in gaining quality backlinks to your website, helping to increase domain authority and further amplify your website. An effective content marketing strategy can also bridge the gap between your social media, email marketing, and offline marketing initiatives, making it vitally important to your organization's marketing blueprint.
SEARCH ENGINE OPTIMIZATION
Our search engine optimization (SEO) services will help drive organic traffic to your website. Our process starts by completing a full SEO audit for your website that allows us to identify areas for improvement and develop a fully customizable plan for success based on the goals of your organization. Our team focuses on implementing effective SEO best practices, keyword research, competitor analysis, and content creation for your site as well as SEO tactics to attract, acquire, and engage your target audience on other site using long-tail content and backlinking.
SOCIAL MEDIA PRESENCE
Social media is one of the best ways to engage with your customers through channels they use daily. It is one of the most powerful tools you can use to engage with your target audience and expand your online presence. By linking your website, content, and social media channels, we will help you to build a consistent brand that will build a connection between your business and your customers.
Having a pool of customers and potential customers is one of the best sources of future business. By capturing the contact information of viewers that visit you website and landing pages, we can create a highly effective email marketing campaign that delivers only the most relevant and targeted information. There is a lot that goes into a strong email: engaging content, passion-building, and a call to action that will drive your potential customers to purchase. The future of any business relies on having a sales funnel that will provide income throughout the life of your business.
SEARCH ENGINE MARKETING
Search engine marking, also called pay-per-click (PPC), allows an organization to attract targeted traffic by appearing in paid advertisements on search engines like Google as well as social media channels like Facebook and Instagram. Pay-per-Click advertising is a proven method to get the right visitors to your website fast, as it allows your business to purchase top positions for the keywords you are targeting and drive viewers to your page.
Our approach to search engine marketing begins with an understanding of your organization's goals, then creating a custom PPC marketing campaign based on the priorities found during our audit and discovery process. We then complete keyword research and a competitive analysis to identify opportunities and implementing your paid media strategy. We continually monitor the campaign's performance while making any necessary adjustments to increase conversions, drive sales, and improve engagement.
ADDITIONAL CUSTOM DESIGN SPECIALTIES WE OFFER:
Website Design & Development
e-Commerce design and development
Form Integrations: Contact/Order
Content Management Systems (CMS)
Mobile / Responsive Website Designs
Videos and Video Integration
Blogs, FAQ's, Coupons, Resource Libraries
Content Writing Services
Photo Gallery Systems
Calendar and Event Scheduling Systems
Social Media Marketing
Social media paid advertisements
Search engine optimization
Conversion rate optimization
Content Audit and Strategy
SEO & Navigation Best Practices
PR & Communications
Sales & General Presentations